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There are three types of Maturity Ratings:

General - family-safe content and behaviors that are appropriate for anyone, including children and people in the workplace. These content and behaviors should be safe to view without upsetting anyone from a Western culture. They include no content or behaviors that would get a teacher in trouble if they were shown in a class of young children. No nudity of any kind is allowed, no violence, no controlled substances, and no content that is even mildly sexual.
Moderate - most non-adult activities and content belong here. Anyone that is at least 13 years old may view this content, so assume that there are unsupervised teens around and act appropriately. No nudity and no illegal substances are allowed. May contain mild PG-13 type sexual activity (kissing, hugging), mild language, and mild violence.
Adult - anything goes, as long as it complies with our Terms of Service. You must be at least 18 years old to view this content and participate in this type of behavior. This content is not safe for work and may be objectionable to you and others.

Users Have a Maturity Rating

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Products in Kitely Market have a Maturity Rating that is set by the product's creator. Products must have the Maturity Rating that matches their appearance and behavior.

If you create Avatar skins and clothing then those items have an additional requirement: they must cover a minimum area of the avatar's anatomy, depending on their Maturity Rating. The following images show which parts of the avatar must be covered in order for a skin or clothing to have a General or Moderate maturity rating. If your items don't cover at least these areas then they must use the Adult maturity rating. In these images, the areas shown in white must be covered with non-transparent materials of distinctly non-skin-like color. You can download these templates in this ZIP file.